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TravelSalesRep.com & The Fight Against
Spam!

 

Whenever a business is dealing with an email message that goes out to a large number of people, the question invariably comes up about unsolicited bulk email (aka spam). Because the very livelihood of TravelSalesRep.com depends on working with thousands of travel retailers via the email system, the question of spam becomes an issue that needs to be addressed. TravelSalesRep.com is proud to provide you with an eSales Call that meets or exceeds all state, provincial and federal laws governing the transmission of commercial email.

 

eSales Calls

 

eSales Calls are the cyber version of the traditional sales call that travel industry sales representatives have been carrying out on travel agents for years.  Each eSales Call contains easy to read links to subjects that are directly related to those that are receiving it.  This fact alone differentiates it from spam, which is defined by "spam.abuse.net" as, "flooding the Internet with many copies of the same message, in an attempt to force the message on people who would not otherwise choose to receive it. Most spam is commercial advertising, often for dubious products, get-rich-quick schemes, or quasi-legal services."

 

Each eSales Call is personally addressed to the recipient.  This signifies the personalized nature of the call and this differs from the "bcc" or  "blind carbon copy" (e.g. when the To: and From: address are from the same sender) employed by traditional spammers.

 

One of the most important features on the eSales Call is the "Opt-In/Opt-Out" information at the bottom of each and every message.  It offers complete instructions on how to subscribe, how to unsubscribe, how to change one's address and finish with an invitation contact TravelSalesRep.com with any question/feedback about a sales call topic, supplier or some aspect of the service.

 

List Compilation

 

The prevalent practice in the travel industry is to "rent" a list and send out a one-time mailing.  However, TravelSalesRep.com believes that a better relationship is built between agent and sales representative when consent is involved.  

 

The proprietary list of travel agents that receive eSales Calls mainly comes from TravelSalesRep.com's registration page or one of it's related registration boxes presented on each page of the site.  This lets those interested in receiving my eSales Call sign-in.

 

The other way that interested parties have and may continue to receive my eSales Call is by contacting one of TravelSalesRep.com's supplier clients or endorsing associates and requesting to be kept informed about their company or organization.

 

The result of this opt-in policy has led a one-of-kind list of travel professionals that welcome the Internet-based relationship that has been fostered.

 

Database Management

 

All email addresses that are on TravelSalesRep.com's database is held securely on the firm's own computer.  No third party management organization is utilized which protects the privacy of all members of the list.

Add and remove requests are handled by a completely automated management system, which places new names in their appropriate file and remove requests in theirs. This method allows all out going email message addresses to be automatically compared to the remove list and screened as needed. All of these efforts add up to a database that is safe and clean.

 

Spam Law Compliance

 

As of 1 January 2004, there is law in the United States regarding unsolicited email and a few states have created their own bills.  Canada has laws in place regarding fundamental e-privacy issue.  These laws were set up to address the blatant abuse of the electronic mail system as described in the afore mentioned definition of "spam".

 

In overview, the laws share the following requirements and prohibitions:

 

- Unsolicited commercial email messages must not be labeled with a false or misleading sender or subject line, and
- They must include opt-out instructions.

TravelSalesRep.com's eSales Calls meet and exceed the compliance demands of all laws.

 

Summary

 

TravelSalesRep.com manages a strong opt-in list of travel professionals that have an expressed interest in bettering themselves professionally.  The monthly eSales Calls sent from TravelSalesRep.com are demonstrably not spam but rather a true, first of its kind electronic sales call offered to travel retailers in the United States and Canada.  For complete details on TravelSalesRep.com's privacy policy, please click here.